HX & AECO: Visiting the Arctic Responsibly
Since its inception, HX has been a proud member of AECO, helping shape more sustainable, responsible tourism in the Arctic.
Who is AECO?
In 2003, as Arctic tourism grew, eight operators joined forces to establish the Association of Arctic Expedition Cruise Operators (AECO). HX was proud to be among the founding members.
United in the commitment to safeguard the Arctic’s natural environment, wildlife, cultures and communities, AECO set out to establish a sustainable and responsible approach to tourism in the region.
“AECO ensures environmentally friendly, safe and responsible Arctic expedition cruise tourism” - This is AECO
HX's role in AECO
Our role in AECO goes beyond simple compliance. We’re a founding member and have been helping drive industry change in the Arctic for over two decades. Even today, we’re at the forefront of responsible tourism in the region with our VP of Expedition Development, Karin Strand, as chair of AECO’s Executive Committee.
“Quote” - Karin Strand, HX
AECO guidelines
As well as following national and international law, AECO members are committed to following mandatory guidelines in the Arctic that centre around four areas:
Environment: Ensuring the utmost consideration for nature, environment and cultural remains.
Safety: Ensuring expedition cruise safety on land and at sea.
Community Engagement: Ensuring tourism adds value to local communities.
Knowledge: Ensuring knowledge and data are shared with stakeholders for decision-making and research.
Why is AECO important?
The Arctic is a vast wilderness of sprawling glaciers, scenic fjords and rugged mountains, home to polar bears, Arctic foxes, walruses and whales. It’s a sensitive and precious environment brimming with life, history and culture, and we must do everything we can to protect it.
1. Leave no trace
When visiting the Arctic, it is essential to leave nothing behind. Even small disruptions can have lasting consequences in such a fragile environment. Always take all waste with you, including biodegradable items like food scraps.
Avoid disturbing natural features—refrain from moving rocks, as they may be part of an archaeological site, and stay on designated paths to minimize impact on delicate Arctic flora. Even footprints can last longer than expected in certain tundra conditions, so tread carefully.
2. Take nothing with you
The Arctic is a pristine environment, and we aim to keep it that way. Collecting natural souvenirs, such as stones, bones, antlers, driftwood, or historical artifacts, can disturb the delicate balance of the ecosystem.
Please leave everything exactly as you find it so others can experience the Arctic in its untouched state. Even picking a single flower may impact an already fragile ecosystem, as Arctic plants grow slowly and are often protected by conservation laws.
3. Do not disturb wildlife
Observing Arctic wildlife is a privilege, and we must do so respectfully. Approaching animals too closely can cause unnecessary stress, disrupt feeding or nesting behaviours, and may even force them to abandon their habitats.
Keep a safe and respectful distance at all times, following the guidance of your Expedition Leader. Stay quiet and still when near wildlife to avoid causing alarm. Never feed animals, as this can alter their natural behaviour and endanger their survival.
4. Respect cultural remains
South Greenland, the Canadian Arctic, and other regions of the Arctic are rich in Indigenous history, with settlements and artifacts dating back thousands of years. Cultural remains—including historic sites, ruins, and artifacts—are legally protected and must be left undisturbed.
Do not touch, remove, or move any objects, and always be mindful of where you walk. Even the smallest disturbance can erase invaluable pieces of history. Treat these sites with the same reverence as a museum—observe, appreciate, but never alter.
5. Polar bear safety
Polar bears are both majestic and vulnerable, and every encounter must be handled with the utmost caution—for both your safety and theirs. Never wander off on your own, as polar bears can be unpredictable and highly territorial. Always stay with your group and follow your Expedition Leader’s instructions precisely.
Our presence in the Arctic is a privilege, and we are visitors in the polar bears’ home. Responsible tourism means ensuring we never interfere with their natural behavior.
6. Be a respectful guest
The Arctic is home to vibrant Indigenous communities with deep cultural traditions. As visitors, we must approach local communities with respect, humility, and an open mind.
Always ask permission before taking photographs of people, engage with locals in a friendly and considerate manner, and be mindful that some traditions may be unfamiliar to you.
Tourism should leave a positive impact, so we encourage you to support local businesses, respect local customs, and be an advocate for responsible mindful travel.
7. Listen and be safe
Your safety—and the safety of the wildlife and the environment—depends on strictly following the guidance of your Expedition Team. The Arctic is an extreme and unpredictable environment, with changing weather, shifting ice, and potential wildlife encounters.
Never stray far from your group, as conditions can change rapidly. Be aware of emergency protocols, listen carefully to instructions, and always prioritize safety over curiosity.
By working together and following expert guidance, we ensure that every expedition is both thrilling and responsible. You’ll find further details of the guidelines for guests on AECO’s website .
